SumoSocials Dashboard

Total Reach

128k

12.5% vs last month

Engagement Rate

4.8%

0.3% vs last month

Ad Spend This Month

$1,850

-5.2% vs last month

Total Followers

45.2k

3.1% vs last month

Engagement Over Time

Needs Your Approval

New Instagram Reel draft

Scheduled for tomorrow on Instagram

Google Ads campaign: Summer Sale

Budget: $50/day. Starts next week.

AI-generated TikTok video

Draft ready for review.

Recent Activity

Instagram post published

5 minutes ago

Google Ads campaign 'Spring Promo' approved

1 hour ago

New follower on Facebook

3 hours ago

Analytics report generated

Yesterday

Organic Ads

Ads

Organic Ads

Ads

Organic Ads

Organic

Scheduled Posts

Instagram, Facebook • Today, 2:00 PM

"Our new summer collection is here! Brighten up your wardrobe with our vibrant designs. #SummerStyle #NewArrivals"

Published

TikTok, Instagram Reels • Tomorrow, 10:00 AM

"Behind the scenes at SumoSocials HQ! Get a sneak peek at how we craft our AI-powered content. #AI #SocialMedia"

Approved

LinkedIn • Friday, 9:00 AM

"Excited to announce our partnership with LocalBiz Solutions! Empowering small businesses with cutting-edge social tools. #Partnership #SmallBusiness"

Draft

Facebook, Google Business Profile • Next Monday, 1:00 PM

"Don't miss our special offer this week! Get 20% off all services. Limited time only! #LocalBusiness #Discount"

Draft

Spend guardrails on

Active Campaigns

Campaign Name	Platform	Status	Daily Budget	Spent	Results
Summer Sale 2024	Google Ads	Active	$50	$350 / $1500	120 Clicks, $2.92 CPC
Local SEO Boost	Facebook, Instagram	Active	$30	$210 / $900	85 Leads, $2.47 CPL
New Product Launch	Pinterest	Paused	$20	$100 / $600	500 Impressions, 0.5% CTR
Holiday Promo	TikTok	Draft	$40	$0 / $1200	-

Total Clicks

8.2k

18% vs last period

Conversions

156

25% vs last period

Cost Per Click (CPC)

$0.75

-10% vs last period

Return on Ad Spend (ROAS)

3.5x

0.2x vs last period

Clicks & Conversions Trend

Brand Identity

Logo

Brand Name

Tagline

Brand Colors

Primary Red

Background Dark

Text Cream

Accent Green

Brand Voice & Tone

Voice Guidelines

Key Products/Services

SumoPDF

AI-powered PDF editor

Tracked Keywords:

PDF editor #3
AI PDF #1
Document management #7
PDF converter #12

Sumo Assistant

AI content generation tool

Tracked Keywords:

AI writer #2
Content generator #4
Social media AI #1
Marketing AI #9

Managed Customer Brands

Brand Name	Plan	Platforms	Monthly Spend	Status
Local Coffee Shop	Pro	4	$250	Active
Elite Fitness Gym	Enterprise	6	$750	Active
Urban Boutique Hotel	Basic	2	$100	Onboarding
Green Garden Landscaping	Pro	3	$300	Active

Account Settings

Email Address

Your Name

Team Management

Manage users who can access this brand's dashboard.

Team Members

Billing & Subscription

Current Plan

Next Billing Date

Spend Authority

Set limits for ad spend approval without a second sign-off.

Approve up to (Daily)

Any daily spend above this requires a second approval.

Approve up to (Campaign Flight)

Any campaign total spend above this requires a second approval.

Your whole social presence, run by one AI.

Engagement Over Time

Needs Your Approval

Recent Activity

Scheduled Posts

Active Campaigns

Clicks & Conversions Trend

Brand Identity

Brand Colors

Brand Voice & Tone

SumoPDF

Sumo Assistant

Managed Customer Brands

Account Settings

Team Management

Billing & Subscription

Spend Authority